Product counterfeiting isn’t just for expensive handbags and luxury clothing labels.
Food counterfeiting is on the rise; From olive oil to wine, to cheese and balsamic vinegar, criminals are profiting handsomely by deception.
What can businesses to do to help protect their brand?
Enter HP’s LINK technology. This incredible tool helps businesses “fingerprint” their product label to easily identify and track and trace. It can also be used as an interactive marketing tool for consumers.
Watch the short video by clicking on the link. It’s pretty amazing stuff!
For more information on how you can introduce Link to your product line, give us a call!
Digital Labels 2020